Last updated September 10, 2024 – 5:03 PM
Amaze Media Labs has launched the Branded Audience Growth Network, a solution designed to help businesses dramatically increase their podcast listenership.
It works through a combination of targeted contextual advertising and technology: the platform provides precision and reach to identify listeners who perfectly match the audience a brand wants for their podcast.
“Since introducing our first audience growth tool several years ago, we've worked with leading brands and podcast agencies to continually refine our approach,” said Brett Sklar, co-founder of Amaze Media Labs.
“With the Branded Audience Growth Network, we've further strengthened what is already the most effective branded content podcast growth engine in the industry. The results are clear: it's now easier than ever to transform your corporate podcast into a market-leading show.”
The Branded Audience Growth Network enables brands to amplify their podcast episodes across Amaze Media Labs' publisher network and deliver impressions and plays alongside contextually relevant articles, seamlessly aligning podcast content with your ideal audience, increasing engagement and listenership.
Increased targeting precision allows brands and businesses to customize campaigns based on industry, job title, demographics, and even specific zip codes to ensure their podcasts reach the audiences that matter most to their marketing goals.
“The number one request from our clients has always been the ability to precisely reach key decision makers,” adds Robert Tuchman, co-founder of Amaze Media Labs. “With the Branded Audience Growth Network, we've created the ultimate tool for audience development, perfect for branded podcasts focused on B2B sales, brand awareness and thought leadership.”
For more information, please visit the Amaze Media Labs website.
