Windery is to manage the distribution and advertising sales representation of all new audio and video episodes of Game Podcast Series and back catalog content.
Unterrupded, which unveiled the series last year, continues to produce it, and the second season will return with LeBron James hosting alongside new co-host NBA legend Steve Nash.
Windery distributes games across Amazon services, including Prime Video, Amazon Music, Fire TV channels, Echo devices, and locations where you can use YouTube and podcasts.
The agreement includes ad-free listening on Townersy+ and Amazon Music, along with non-exclusive product rights to the series.
From the end of the NBA playoffs, James and Nash sit each week to discuss basketball status.
“I love learning about and talking about the basketball game. We really enjoyed the conversation in the first season of the game. I lost JJ as a co-host, but we got a coach,” LeBron laughed. “Now I can do it with one of the greatest basketball minds at Steve Nash. It's so much fun to delve into the nuances and details that make this sport so great.”
Steve Nash said: “When I decided to step into the role of media, I knew it had to be something different, something fresh, something that brings real basketball fans closer to the sport.
“The game is my way of being a basketball teacher and breaking the game so that fans can see how incredible this era of hoops is truly.
“I can't wait to get inside LeBron James' mind and share my experiences within this beautiful game.”
Fashiony CEO Jen Sargent added:
“These are two beloved legends who know, love and understand the game better than most, so we're excited to be preparing for the NBA, especially this fall.
“Mind the Game is an incredible addition to Wondery's growing sports lineup, where fans filter fans about the best sports in the business and provide engaging conversations.”
The second season of the game between LeBron James and Steve Nash will begin on April 1st.
