Molly Demellier has been appointed Chief Operating Officer by Sundaze PR, reinforcing its position as a representative technology brand that supports the creator economy.
Founder Sarah Jackson, who previously led global PR at Acast, is now CEO.
Demellier will join Sundaze from his previous role as Marketing and PR Director at Acast US, bringing you experience in communications focused on audio, technology and creators.
The US- and UK-based agency plans to increase its North American presence and expand its B2B brand service within Creator Tech Stack.
Founded just two years ago, Sundaze has gained a recognition of strategic PR that focuses on storytelling and strong media relationships.
This change in leadership has led agencies to focus their attention on the platforms, tools and infrastructure that enable the modern creator economy.
“There's a huge gap to support this industry with high quality communications, and we're building a coordinated agency to fill that,” said Sarah Jackson, CEO of Sundaze.
Molly Demellier said, “The experience combined with 30 years of experience, along with the powerful foundations that Sarah has built with Sundaze, puts us well on supporting these brands and the visionary leaders behind them.”
Current clients include Adelious, FlightStory, Larj Media, Slipstream, Sound Sound Sound and Wondercraft.